Paw Posse

All Bark and No Bite…

PawPosse, the premier big dog blog and large dog supplies retailer came to us looking to increase their organic search traffic. They had a ton of really great content as one of their principals was a big dog enthusiast, but they didn’t feel that their content was getting them the traffic or sales they needed. The old adage of “Write great content and people will flood your site” was not working for them.

Full Speed helped PawPosse develop a strategy, find strategic partnerships in their niche and acquire highly relevant web properties, all with a laser beam focus on helping them recoup their investment both into our marketing, and into their website. Today, they’re now one of the top big dog blogs on the net and have been featured in industry leading publications, linked from the likes of The Huffington Post and have site tracking so thorough, they can track down to the keyword how much revenue each marketing expenditure nets them.